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According to a new report by KBV Research titled Global ASIC Chip Market (2019-2025), the size of the global market for application specific integrated circuits (ASICs) is expected to reach $24.7 billion by 2025, growing an average rate of 8.2% annually. As a highly-customizable chip designed for a unique job in a circuit while offering…
Imagine that your product sits on a shelf directly next to your competition. Now imagine that your customer strolls by with their shopping cart and considers each carefully. He or she picks the product up, reads the labels, perhaps shakes it a few times, and then, almost arbitrarily, decides which to take and walks away.…
The creation, marketing, and ultimately selling of a successful OEM product typically comes down to three simple factors: • Value: How much value does the product offer the consumer for the cost? This does not necessarily mean that the cheaper the product, the more successful. Instead, it’s more helpful and accurate to question what the…